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ULI Stan Ross Real Estate Trends Conference


The New Consumer Part II: Primary Housing, Multifamily and Master-Planned Communities

Session #: 049-38
Presenter(s): Panel
Session Length: 1 hr. 15 min.
Program: 2009 ULI Fall Meeting
Date: November 4-6, 2009

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The housing market downturn, now in its third year, has been the most punishing cycle since the great depression. Those who will survive the downturn have made the necessary adjustments and are now turning their attention to forward planning - what will the new customer look like. How has the downturn shaped consumer preferences and needs, and how have consumers' buying and renting patterns shifted during the downturn? This session will delve into demographic and preference changes that will shape homebuyers' and renters' view of the world and attitudes . . . what will they want, expect and demand from housing providers on the other side of the downturn?.


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